Welcome to Profile Media’s Good Newsletter recap for October 2026!
This month, Profile Media clients have shown the value of reaching the right audiences, sharing expertise through targeted media coverage that gets people talking.
Think Renewable co-founder David Howie shared his business journey and lessons in building a successful company in The Australian Financial Review. Coverage in Business News Australia also highlighted the company’s recent acquisition and growth plans, reaching business leaders and innovators.
C-Wise CEO Greg Watts featured in Countryman, WAtoday and across the nine publishing network, sharing his knowledge of organic waste and sustainable agriculture. His insights connected with regional and metropolitan readers nationwide, encouraging conversations about recovering valuable nutrients from waste.
Workplace culture expert Carole Cooper discussed the concerning trend of ‘getting disappeared’ on the HR Leader podcast, with further coverage in Human Resources Director Australia. Her perspective reached HR professionals and business leaders, raising important questions about workplace trust and psychological safety.
Congratulations to our clients on another strong month of earned media coverage, engaging the right audiences and encouraging meaningful conversations beyond the headlines.
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As former journalists who have worked in major metro newsrooms, we understand the value of a well-crafted media release. It remains the backbone of effective PR. It’s clear, structured, and essential for communicating news
Business milestones can be a great opportunity to get the media talking, and this month we worked with global cold chain logistics company NewCold on the opening of its $220 million freezer expansion in Melbourne.
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