The Good Newsletter – May 2026
Welcome to Profile Media’s Good Newsletter for May 2026!
This month’s coverage highlights the power of earned media for reaching relevant audiences across a range of media outlets.
Welcome to Profile Media’s Good Newsletter for April 2026!
Whether it is a short-term project or a client securing monthly media coverage for several years, at Profile Media we have the expertise and strategy to make it happen.
The team at BiomeBank were looking to maximise coverage relating to a significant announcement, highlighting the company’s innovation and continued strategic growth.
Profile Media was able to develop a six-week strategy that focused on specific media targets, with coverage secured across InDaily South Australia, The Advertiser and Deal Room within the first three weeks of the campaign.
For our clients looking for a longer-term strategy, C-Wise has continued to generate strong coverage over several years, with thought leadership pieces from CEO Greg Watts consistently featured across key publications including Countryman and Farm Weekly.
Greg has firmly established himself as a thought leader and industry expert, providing valuable knowledge to media outlets.
Lastly, Rose Smith of Absolute Soul Secrets is approaching her 10-year Profile Media anniversary, consistently securing monthly media coverage and now considered the go-to expert for major outlets including 3AW, ZincFM and The Dail Mail, among many others.
Our proactive approach has helped to establish Rose as a credible, reliable expert in her field, highlighted by her repeated coverage
From first time campaigns to long term visibility, at Profile Media we help clients generate earned media that builds authority and impact.
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Welcome to Profile Media’s Good Newsletter for May 2026!
This month’s coverage highlights the power of earned media for reaching relevant audiences across a range of media outlets.

Securing earned media today is arguably harder than it has ever been. Competition for attention is intense, newsroom resources are stretched, and paid content is increasingly prioritised.
Let’s talk about how you can have a bigger impact
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Contact
Phone: 1300 123 110
Email: info@profilemedia.com.au
Profile Media Communications
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