Behind the Scenes at Profile Media

1. What’s your favourite thing about working at Profile Media?

Working at Profile Media means being surrounded by some seriously clever people. And yes, that’s even while working remotely. I’m constantly learning from those around me, and it’s my favourite part of working in this team.

2. What motivates you at work?

Lately, I’ve been embracing change. My workday looks different, the industry’s shifting, clients are thinking differently, and tools and technology are constantly evolving. Rather than resist it, I’ve found motivation in looking for the opportunities that come with that.

3. What do you enjoy doing outside of work?

Outside of work, you will find me on the local café circuit – good coffee sparks joy! – chasing the sun with my kids, or with my nose in a book*.

(*Confession: I’m a Kindle convert.)

4. Professional life before Profile Media?

I have 15 years of experience as a journalist and radio producer in Perth. I began my career as a reporter in the 6PR newsroom before transitioning to producing, where I led programs across multiple time slots, including my most recent role as Executive Producer of the 6PR Drive program.

5. What professional edge do you bring to the team?

  • Media pitching & relationship management
  • Crisis communications & reputation protection
  • Thought leadership positioning
  • High-value media coverage delivery

Want to see how Profile Media can help tell your business story, and boost your AI visibility?

Contact Profile Media at info@profilemedia.com.au, phone 1300 123 110 or enquire online here.

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Phone: 1300 123 110
Email: info@profilemedia.com.au

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