The Good Newsletter – October 2026
This month, Profile Media clients have shown the value of reaching the right audiences, sharing expertise through targeted media coverage that gets people talking.
How to put on a press conference
This past month saw health-tech client Oqea share their message across national and West Australian media outlets after holding a successful media conference. Oqea have built an online digital platform designed to help users access evidence-based mental heath resources. Their platform was featured in a broader story about what can be a lengthy ADHD diagnosis process, which was picked up by Ch 7, Ch 9, Ch10, 6PR, ABC and The West Australian.
Some of our stories in the media this month:

Oqea in the West Australian

Muzz Buzz in Convenience World Magazine (pg 35)

SuperYou in the Herald Sun

Rose Smith in the Daily Mail

EES Shipping in Business News

Our very own Emma Martin on ABC Perth (1h 13m)
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This month, Profile Media clients have shown the value of reaching the right audiences, sharing expertise through targeted media coverage that gets people talking.

As former journalists who have worked in major metro newsrooms, we understand the value of a well-crafted media release. It remains the backbone of effective PR. It’s clear, structured, and essential for communicating news
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